1. Your prospects use the web on their mobile phones privately while waiting in line, going to lunch, taking a coffee break, where their employers can't watch them!
2. Mobile phones are portable, well-connected, relatively inexpensive computers providing the primary or sole Internet connection to a majority of the people across the world
3. You'll be left behind if you don't go mobile. PEW Internet states the mobile device will be the primary connection tool to the internet for most people in the world in 2020.
4. By 2020 work and play will be seemles. Well-connected knowledge workers will eliminate the industrial-age boundaries between work and personal time
5. Nielsen Mobile reports that...
   1. Text messaging (sending & receiving) is up 450%, in the past two years. In the USA 262 million subscribers send over 75 billion text messages a month
   2. Mobile Internet extends audience reach of leading sites by average of 13% over PC traffic alone
   3. 87 million U.S. mobile users subscribe to mobile Internet services, more than 1 in 10 (13.7%) actively uses mobile Internet each month
6. IT Facts says that there will likely be 100 million mobile VoIP (voice over IP) users by 2011.
7. Mobile more ubiquitous than the PC. GSM World and the CTIA confirm there are 4 billion mobile phone subscriptions on the planet, vs. just 1 billion PC owners
   1. 53% of US cell phone subscriber base (or 138 million people) use text messaging
   2. If you are reading this on your mobile, so are your candidates! More than 76% of consumers aged 18-24 communicate via this medium.
   3. The bag is open, the cats are everywhere! Mobile subscribers now represent 60% of the world's population and quickly growing
   4. Today's teens text more than they talk. Those teens are tomorrow's interns and salespeople and managers and CEOs
8. Highly relevant content snacks get passed around, this is viral marketing at its best!
   1. The average response rate to a mobile call to action is 12%, versus 2% for traditional media
   2. Open rates for messages are three times that of email (over 90% of text messages are read by the recipient)
   3. Click through rates can be up to 25 times higher than email, and the average time to open a mobile marketing message is 30 minutes while email's average is 24 hours.
   4. Most forms of advertising will decline in... but not Mobile! www.jackmyers.com reports traditional media will go down 15% in 2009 but mobile up 15% + another 30% by 2010
   5. Mobile rich media advertising to near $2.8 Billion by 2012. Where there's money there's candidates!
9. 12% of US households have abandoned fixed landlines and moved to mobile phones only
10. Google is now reporting that it is seeing a rapid increase in mobile Internet search and usage

OK so I cheated. There are really 20 items on the list :)

NOTE: A big hat tip to Michael Marlatt, Adjunct Faculty, for surfacing many of the stats quoted here, and for being such a huge influence in getting the conversation started regarding mobile recruiting!