Cold Calling – What you should capture and track on a Cold Calling spreadsheet?

The spreadsheet we recommend includes reasonable biographical data and a few performance indicators:  First Name, Last Name, Email, Phone, Company, Title, Targeted Role (the role they may be a fit for), Description or Bio (a brief summary of their skills), Website (or LinkedIn profile, etc), Source Method (weather they were found on a search engine, social network, etc.), Source Code (which specific site within the methods, i.e. LinkedIn, Google, JigSaw, etc.), Source Detail (the keywords and/or search string used to find them), Action (submitted, accepted, etc.), Date Created, and finally a column for have they been entered in ATS/CRM yet or not?

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