In today’s job marketing my guess is you’re probably receiving a lot of contacts from many unqualified candidates or even from candidates that are outside of the country.
Unfortunately there’s not a way completely weed out the unqualified candidate using any recruitment marketing channel. However, when it comes to recruitment PPC
if you are targeting appropriately and catering your ads to only those candidates that you want to attract, you’re likely to get far fewer unqualified candidates.
Below are some 5 tips to consider when launching your recruitment PPC ads.